those of you who know me well know that i am a stickler for good grammar. One particularly big mistake for me is people who don't know the difference between less and fewer. However, I understand that some people just didnt get a good education. However, WHEN A LARGE COMPANY gets it wrong, i just go ballistic.
At Dominick's yesterday, a large grocery store chain, I notice a sign over the express lanes. "15 items or less" How did this happen? are you telling me that noone in the organzation knows a fundamental point of grammar. Or is the story intentionally appealing to the least common denominator.
I'm not sure which is worse.
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5 comments:
touche. actually i intentionally omitted the one in the title, since i wrote it as an excerpt from a though i did miss one on the last sentence of the second paragraph.
btw, how did you find out about my blog?
How come less and fewer are a big deal, but captalizing 'I' is optional?
Not nitpicking. Just wondering. Are blog-rules just more relaxed?
well, blog rules are more relaxed, but that's not the point. The pointis that my blog is not publicly posted for my business. If it wasevery i would be dotted and every t crossed. When a laminated sign is
preprinted, it should have gone through several levels of review. My blog goes through none
So a typo like "wasevery" is ok, but a common phrase is bad? Trust me, I understand. I hate it when I see the phrase "New and Improved"....if it is new how can it be improved?
Stop trying to be an elitist
well, I am an elitist, but that's beyond the point. The point is an issue of standards. Public companies should hold themselves to a higher standard of grammar. Mistakes in blogs are part of the rapid response nature of the medium. A painted sign reflects the leadership of a company. There are no excuses for that.
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